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Hersheys Global Travel

Smile for Chocolate before your flight at Changi Airport!

For a slice of New York, step into the immersive Times Square-inspired world of Hershey’s Chocolate at Terminal 3 (T3) Basement 2. Complete with bright lights and the big-city excitement of Broadway and Times Square, the pop-up shines with the Amazing Candy Machine, modelled after the New York store’s centrepiece.

Working with the Hershey global travel retail team we created a unique interactive photo engagement to celebrate the occasion. Visitors to the store could capture this unique moment and share with all their friends and family as a souvenir from their trip.

“This project was a great success and everything worked perfectly for our big chocolate event!”

Shiqi Ngiam: Customer Marketing Manager – Hershey’s Asia

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