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560 Mission

Brilliance in the City

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Goal

Introduce a digital concept thus updating the analog tenant directories with a more sophisticated / sleek appearance that could easily be updated by the client’s onsite staff.

Insight

Our creative was brought to life via Embed CMS software + NEC 65” hi-nit screens.

Approach

Like most projects, we find inspiration stemming from the connection of people to place. 560 Mission is a LEEDS certified green building with fabulous open spaces full of artwork & sculptures.

Results

The end result is a crisp and elegant digital lobby experience, which allows management to be adaptive in their outbound corporate communications strategy while maintaining new graphical standards.