Being twice the size of Madison Square Garden, and processing 1600 people an hour, the American Airlines terminal at New York’s famed John F. Kennedy Airport, Terminal 8 is a lost & found paradise. When approached by Westfield, who manages and operates retail locations inside the terminal, that was the problem and major pain point – How to get travelers to their destination without the sensation that the airport is a hub of chaos.
OpenEye worked with Westfield and its team to design and create a digital customer experience focusing on weaving technology seamlessly into the aesthetics of the terminal. Kiosks were placed strategically throughout and the user experience of the screens portrayed a stress-free relief from the at-times daunting task of flying.
Once engaged, travelers are able to dynamically view flight information as well as utilize the latest in wayfinding technology to locate shopping, restaurants and dining in addition to restrooms and airport personnel. Travelers engaging with the content can push desired information to their mobile device allowing for a deeper connection to the terminal’s offerings.
I guess you could say that it is our goal to bring the golden age of flight back… One Kiosk at a time.