OpenEye Global strives to make moments matter with experience design by integrating innovative technological solutions with effective marketing strategies to create a unified, memorable experience.
Experience design is the philosophy behind making moments matter. Every interaction your audience has with your brand must be centered entirely around the needs of the user. By leveraging the power of storytelling, design, and technology, your brand augments the regular consumer experience through solutions developed around the user’s needs, preferences, goals, and feelings. Experience design agencies in Las Vegas, Nevada, provide critical support in renovating your built space’s environment to embrace innovation and creativity.
Reimagining how your physical space engages, empowers, and entertains patrons takes more than a cunning experience design strategy. OpenEye Global focuses on driving digital engagement in physical environments, utilizing experiential and interactive deployment, digital activation, innovation, and analytics to craft a story about your company that resonates with visitors. No two solutions are alike, and integrating the right technologies that align with your environment is critical for realizing your vision.
A project of this intimate degree cannot proceed smoothly if you can’t place a face to a name. Larger companies who pair clients with rotating teams can’t effectively leverage the capabilities of their professionals in any meaningful capacity when it comes to experience design. That’s why OpenEye Global keeps our team small and agile, ensuring we keep our collaborative approach personalized per client basis. We’re working with you, not for you, and that distinction makes all the difference.
Experience design is explicitly a user-centric methodology. Every solution that’s developed and deployed has to reflect that approach. Our team is composed of diverse professional backgrounds who adhere to this way of thinking. Doing so ensures every aspect of our process yields results that result in meaningful experiences geared to the expectations and preferences of your target audience.
The most potent form of communication is through visual aids. A picture is worth a thousand words, after all. Digital solutions are a medium ideal for unparalleled visual engagement with storefront visitors. OpenEye Global seamlessly blends engaging visuals with concise information campaigns to deliver the maximum value of content for easy absorption and retention without disrupting their behavior within your environment.
Your audience likes feeling like they’re a part of something. If, while they’re in your store, they feel like their choices and preferences have importance, then we’ve done our job well. Touchscreens, digital kiosks, and other technological integrations that proactively invite guests to curate their own personalized experiences go a long way toward establishing a meaningful connection while keeping visitors entertained.
Patrons will recognize when your content is subpar. It may not keep their attention, appear authentic, or convey your message in a meaningful way, resulting in lost leads and a disengaged audience. Content represents your brand persona, and finding a way to deliver your company’s story in a way that aligns with visual design makes or breaks the connection between your brand and your audience.
A well-placed pegboard can have a significant impact on any given visitor’s experience in your physical space. Integrating and utilizing technology to augment your atmosphere is a critical part of our approach to experience design. Technology is used to amplify and complement the user’s physical experience, defining how they perceive your brand and their appreciation of your environment.
As an experience design agency in Las Vegas, Nevada, OpenEye Global is dedicated to combining thoughtful design with functional interaction. Visit our contact page or give us a call at (732) 407-5018 for more information.
Let’s start a project together.