Interactive Design Agency Orlando, FL
With OpenEye Global, you can entirely rework how your brand is perceived in a storefront environment. Our process involves research to gain insight into customer flow and how users will interact with the space. We then craft the right design and incorporate digital elements such as virtual reality, digital signage, interactive kiosks, and more to facilitate a truly immersive shopping experience.
The right interactive design agency in Orlando, FL, can help your brand capitalize on unique storefront solutions designed to communicate your company’s messages, offerings, deals, promotions, and more to your audience. OpenEye Global should be your first choice.
Given the convenience factor afforded by the internet, storefront locations need an edge now more than ever to compete on equal footing. While perusing brand offerings through the online space offers many advantages, digital interactions are inherently limited by their medium. A brand’s physical storefront might not be as accessible as browsing a website, but user engagement and interactive possibilities exceed what the online space can accomplish.
Success requires more than a highly functioning product or a stylish branding message. It also requires an atmosphere that engages users and invites them to interact with the product. Fortunately, OpenEye Global is an interactive design agency specializing in creating user-centric layouts for storefront locations. We understand that every customer’s experience begins when they walk through the door, and our designs are created to make that journey as enjoyable as possible.
With OpenEye Global, you can entirely rework how your brand is perceived in a storefront environment. Our process involves comprehensive interviewing of stakeholders and user research to gain insight into customer flow and how users will interact with the space. From there we craft the right interior design and incorporate digital elements such as virtual reality, digital signage, interactive kiosks, and more to facilitate a truly immersive shopping experience.
Communicating Through Physical Interaction
Interactive design is essentially figuring out how to create a physical representation of your company’s branding that visitors can interact with. No two companies will have quite the same interactive design strategy, as each brand has its own goals, needs, and audience. Our team at OpenEye Global specializes in creating interactive experiences that are tailored to the individual preferences of a company’s target demographic.
Let’s use our work with Kravet as an example. As a home textiles and furnishing brand, store patrons are often designers who have a specific project in mind. To facilitate a productive environment where visitors get the most value out of Kravet’s offerings, we created a mobile pegboard system where customers can browse the entire product line and seamlessly integrate it with their projects. The pegboards create a virtual environment that allows designers to bring their work with them and seamlessly sample a wide range of materials for use. It offers interactive features such as:
- Mobile touchscreens
- SKU visibility
- Fabric comparison
- Product relevancy lists
- Color options
The mobile pegboards place everything in Kravet’s product line at their audience’s fingertips. Cultivating convenience and the ability to quickly find what materials work best per project empowers designers to achieve the perfect fit for their needs.
When you’re working with an interactive design agency in Orlando, FL, like OpenEye Global, the possibilities for creating an engaging customer experience are endless. We work closely with our clients to develop a digital vision that optimizes their customer’s journey through the store. Our work with Kravet is only one representation of what that looks like. Our team is committed to delivering customized, innovative solutions to help your customers connect more deeply with your brand. Visit our contact page or call (732) 407-5018 for more information.
Let’s start a project together.
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